Titanique on Broadway

Services:
Creative Direction
Social
Key Art Design
Campaign Strategy
Campaign Design
Photoshoot Direction
Copywriting

When (now Tony-nominated!) Titanique sailed from up from Union Square to make their Broadway debut, we went full steam ahead to launch the funniest ship on Broadway. We created three pieces of art designed to grow with the shows needs, developed a suite of images of the cast to make sure our varied messaging also had varied visuals, and created a type system that leaned into the glitter covered, kooky krazy, larger than life, unhinged vibe of the show. This look was expanded out across OOH, digital advertising, social, and the theatre’s facade.

Aladdin on Broadway