Aladdin on Broadway was celebrating it’s 10th year on Broadway so my team and I updated their marketing with three pieces of campaign art, an updated Key Art, and a tenth anniversary icon. This art was used across all touch points including social and in high impact placements around the city including busses, a Times Square takeover, and the theater marquee.
Creative Direction, icon design, and Key Art development for Aladdin on Broadway’s 10th anniversary