Role: Senior Creative Director
Client: Disney on Broadway
Process: As Aladdin approached it’s 10th Broadway anniversary, we were tasked with revitalizing the art with new images, new messaging, and a scale befitting Broadway’s biggest party. We opted to create three pieces of Key Art, both to celebrate three iconic moments in the show and to highlight each of the main characters. In addition we created stand alone brand centric art featuring the lamp, and created a 10th anniversary icon. These pieces, along with the broader campaign including video, enhanced static, and site specific installations, were honored with a Clio Award.
As Creative Director I lead the creative development and concepting, directed the photoshoot in tandem with the client, directed the 3D rendering, compositing, and finishing of the final images.
Role: Senior Art Director/Project Lead
Client: Netflix
Process: For Narcos’ third season, the challenge was to communicate that while a fan favorite character might be leaving the show, the story and the show would continue and be just as engaging. My concept involved an iconic Key Art (created with the help of a 3D artist) that was bolstered by character posters showing the breadth and scale of the cast.
To expand the world further and connect the show to real world events, I also created infographic images to educate viewers on a group they might not have heard of before. The graphics were created during a special shoot that I directed.
Role: Senior Creative Director
Client: Redwood
Process: We worked closely with the Redwood creative team to create this launch art announcing Idina Menzel’s return to broadway in an original musical she and director Tina Landau had been developing for 10 years. The campaign included Key Art, a direct mail piece, Playbill cover, and press images.
Role: Senior Art Director
Client: Hulu
Process: For the second season of the acclaimed series Pen15 I was first tasked with creating Key Art using assets from a provided shoot. Once that was approved, I adapted that art into a campaign that included traditional OOH, animated banner ads, in app art, as well as collateral.
Role: Senior Creative Director
Client: Oregon Shakespeare Festival
Process: To promote OSF’s annual virtual theater festival, we created a series of images combining traditional Shakespearean tropes mixed with modern touches.
Role: Senior Art Director
Client: HBO
Process: Using provided photo assets I created Key Art, character posters, and a teaser image for the Spanish horror series 30 Monedas.
Role: Art Director
Client: Prime Video
Process: This Key Art and corresponding outdoor and digital campaign were created using unit photography from the film and text from the actual report that the film discusses.
Key Art and Character poster designs for HBO's original movie Confirmation
Role: Senior Art Director
Client: CBS
Process: Key Art created for the horror anthology series based on bedtime stories like the three little pigs.
Role: Senior Art Director
Client: FX
Process: Concepted the art, then created the custom title and worked with photo assets to create the final campaign.
Role: Senior Art Director
Client: Hulu
Process: Conceptual work for the acclaimed limited series.
